performance marketing manager

Full-time, Remote, Marketing, Marketing/Product

YOUR MISSION

Are you passionate about performance marketing and building high-impact partnerships? We’re looking for a Marketing Manager with a focus on media buying traffic partners to take the lead in managing and growing our network of media buying partners - think Google, DSPs, native, social, and more.

If you're a strategic thinker with a performance-driven mindset and a passion for building strong partner relationships, we’d love to hear from you.

YOUR profile:

Market and Campaign Performance Management

• Oversee sales numbers and key performance indicators (KPIs) for assigned markets, including metrics such as CPA, eCPA, ARPU, conversion rate, and traffic quality.
• Develop and execute market-specific strategies to drive user acquisition and sales growth.
• Manage marketing budget allocation to align with sales targets and eCPA goals, while optimizing for healthy ARPU.
• Analyze performance reports and data to assess campaign performance, identify growth opportunities and areas for improvement (e.g., traffic sources, landing page performance, conversion rates, user funnel).
• Proactively identify performance gaps and growth opportunities, and implement optimization actions to improve cost efficiency, conversion rates, and traffic quality.
• Collaborate closely with cross-functional teams, including Business Development, Creative, and Data teams, to ensure seamless execution of growth initiatives and alignment across departments.

Partnership & Media Buyer Management

• Act as the primary contact for key media buying partners, building strong relationships to scale traffic and sales across multiple digital channels.
• Identify, onboard, and manage high-potential traffic partners — including those running on Google, DSPs, native, ad networks, and social platforms.
• Collaborate closely with partners to optimize campaigns, align on KPIs, share performance feedback, and unlock new opportunities for growth.
• Stay informed on media buying trends, competitor strategies, and mobile content best practices to drive strategic decisions.
• Oversee partner budgets, reporting and invoicing processes with transparency and efficiency.
• Represent the company at industry events and conferences to strengthen existing relationships and explore new partnership opportunities.

What will you make successful

• Several years of experience in performance or online marketing with a background in media buying - ideally within an advertiser, agency, or ad network environment.
• Strong understanding of media buying channels, including Google Ads, DSPs, native, social, and ad networks.
• Proven track record of managing and optimizing campaigns to meet KPIs such as CPA, eCPA, ARPU, and conversion rate.
• Strong analytical skills with the ability to interpret data, spot trends, and translate insights into performance-driving actions.
• Ability to thrive in a collaborative, cross-functional team environment, while also being self-motivated and comfortable working independently.
• Experience in the mobile content industry, gaming, e-commerce, particularly with Google Ads, DSPs, or affiliate marketing, is a strong advantage. 
• Excellent communication and negotiation skills, with the ability to build and maintain long-term relationships with traffic partners.
• Strong communicator in English.
• Advanced proficiency in Excel, including pivot tables, formulas, and custom reports.
• Ability to travel for business trips or conferences when necessary.

why us?

• We offer a competitive salary in line with market conditions and your skills and experience
• We have an informal, fun and multicultural working environment
• Personal development, learning and growth is integrated in our culture, you have the freedom and the budget to travel, attend conferences, workshops and training
• You will have the opportunity to test your ideas with hundreds of thousands of users in real-time and learn from them
• We organize many company-sponsored activities including an annual company retreat